Breakfast of Champions

Breakfast of Champions is an American comedy film written and directed by Alan Rudolph and starring Bruce Willis, Nick Nolte, Albert Finney and Barbara Hershey. The film is based on the 1958 novel of the same name by Kurt Vonnegut, Jr. The film tells the story of Dwayne Hoover (Bruce Willis), a used-car salesman who, after an encounter with a mysterious box of cereal, becomes obsessed with a series of slogans printed on the box.